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Welcome back to The Varsity, a twice-weekly private email for people who are just as interested in attendance and ratings as the final score. I’m coming to you from my hometown of Washington, D.C., where I spent Father’s Day gorging on steamed crabs and watching the most heartbreaking ending to the U.S. Open that I’ve seen in decades. Poor Rory.
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Welcome back to The Varsity, a twice-weekly private email for people who are just as interested in attendance and ratings as the final score. I’m coming to you from my hometown of Washington, D.C., where I spent Father’s Day gorging on steamed crabs and watching the most heartbreaking ending to the U.S. Open that I’ve seen in decades. Poor Rory.

My social feeds lit up over the weekend with Charles Barkley’s announcement that he would retire from television at the end of next season, regardless of whether or not TNT stays in business with the NBA. When it comes to Barkley, I’ll believe it when I see it. The writer Jon Lewis humorously tallied all the times Barkley has “retired” over the past 30 years. My bet: You’ll see Barkley on NBC in 2025.

Let’s get to it…

The Starting Five
  1. NFL Christmas anxieties: Ever since Netflix acquired two Christmas Day NFL games for around $150 million a pop, traditional media executives have been quietly sounding alarms in private—both about what the games might mean for the streamer and for...
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All Eyes on ESPN’s Flagship
All Eyes on ESPN’s Flagship
Fifteen months out from the launch of ESPN’s new streaming property, dubbed internally as Project Flagship, questions are mounting alongside expectations.
JOHN OURAND JOHN OURAND
All the way back in 2008, when the streaming business was just a glimmer in consumers’ eyes and cable television remained perhaps the greatest economic model ever conceived, ESPN outbid Fox by $100 million to win the rights to college football’s Bowl Championship Series, the precursor to today’s CFP. Of course, ESPN won those rights against a mere broadcast network: These were the halcyon days of the brand, which collected billions of dollars in carriage fees from cable and satellite companies that couldn’t live without its channels. ESPN reinvested the revenue in everything from live rights to gleaming new sets, from bold-faced talent to worthy editorial projects like Grantland and 30 for 30. A better flagship product increased...
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Welcome back to The Varsity, a twice-weekly private email for people who are just as interested in attendance and ratings as the final score. I’m coming to you from my hometown of Washington, D.C., where I spent Father’s Day gorging on steamed crabs and watching the most heartbreaking ending to the U.S. Open that I’ve […]
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