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Welcome back to The Varsity, my twice-weekly private email on the people who run your favorite sports and all the deals they cut. I am writing today from my hometown of Washington, D.C., where most of the local NFL fans are still feeling good despite a 17-point loss to the Bucs. After all, Dan Snyder is no longer running the team. Let’s see how long the Josh Harris honeymoon lasts
 ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌  ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ 
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Welcome back to The Varsity, my twice-weekly private email on the people who run your favorite sports and all the deals they cut. I am writing today from my hometown of Washington, D.C., where most of the local NFL fans are still feeling good despite a 17-point loss to the Bucs. After all, Dan Snyder is no longer running the team. Let’s see how long the Josh Harris honeymoon lasts…

Did you hear WNBA commish Cathy Engelbert on the Varsity pod this weekend? She laid out a roadmap for how her league will capitalize on this season’s Caitlin Clark-driven momentum. (I’ll be running an edited transcript of our conversation later this week.) Meanwhile, The Washington Post’s Ben Strauss joins the pod on Wednesday, and Premier Lacrosse League founder Paul Rabil will be our Sunday guest. Make sure you subscribe here. Remember: This is a Marchand-free safe space.

Let’s get to it…

The Starting Five
  1. Brady’s debut: Tom Brady’s maiden voyage in the Fox broadcast booth has elicited a plethora of strong reactions. Many of my friends thought he was terrible, but colleagues in the business were...
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After enraging the sports media community last year by attempting to integrate Amazon’s numbers into its data, Nielsen will use some first-party data in its calculations for the NFL this season. But the devil is in the details.
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Regular readers of The Varsity don’t need to be reminded that NFL games accounted for 93 of the top 100 highest-rated broadcasts on television last year. NBC’s Sunday Night Football has been the most watched primetime show for a record 13 consecutive years, and last season’s Super Bowl drew the largest audience in history. And that’s precisely why league and network officials are totally unconcerned by a forecasted drop in viewership this season. Even if the presidential election (and its aftermath) steals eyeballs, as expected, the NFL is so much more popular than everything else that network executives won’t exactly be...
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Welcome back to The Varsity, my twice-weekly private email on the people who run your favorite sports and all the deals they cut. I am writing today from my hometown of Washington, D.C., where most of the local NFL fans are still feeling good despite a 17-point loss to the Bucs. After all, Dan Snyder […]
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