Welcome back to The Varsity, my private email about all the egos, and egomaniacs, who control the sports media business. Happy PGA Championship weekend to all who celebrate.

All right, you know the drill here. Everyone reading this email can afford a Puck subscription, the most underpriced high-value product since Hamptons real estate in the ’70s. So please stop forwarding my work to your colleagues who can also afford it. For the last time, every recidivist will be forced to sit through Marchand’s new one-man show, The Ides of Marchand.

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Now, let’s get to it…

But these guys became more than a little irritated when they found out the league was...